Index Why
should you advertise on the internet? What
information do I have to provide? Where
is my information stored? Who
uses the internet? What
are the Advantages? How
much does it cost? When
can we get started?
Why should I advertise on the
internet?
Advertising is an
important part of any business. Millions of people use the internet
everyday. More and more people are purchasing computers and using
the net each day. It is estimated that there is over 1,000,000,000
new subscribers to the web each year. The internet is one of the
most powerful advertising tools ever made.
People will have
access to your product or services with the click of a mouse. In
this ever changing world you need to keep up or you loose
out.
Web pages are the best method to advertise your
business. This allows your firm to be open for business 24 hours a
day. You don't even need to hire extra staff to service all your new
customers. Your orders will be waiting for you each morning.
Advertising through flyers, using the media, etc can be very
expensive and it's effects only last for a short period of time from
these methods of advertising. Your web site will be advertising your
firm/company for 24 hours a day, anywhere in the world.
Customers are the key factors to a successful business and more and
more customers are shopping via the computer. It's convienent, it's
easy and secure shopping is arranged. Many firms already on the web
offer their new customers a variety of methods of payments; either
through Mastercard, Visa, American Express and other major credit
cards.
More and more businesses and professionals are being
asked for their email addresses and what better way to tell the
world about you then by including your web page address as well. Get
the edge on your competition and draw more potential clients to you
and your business.
So, the question should be "Why shouldn't
I advertise on the internet?"
What information do I have to
provide?
All you have to do
is fill out an online Customer Information Form. This form asks a
few simple questions that can help us get started.
Where
is my information stored?
All the HTML
documents, graphics, scripts, etc... that make up your site are
stored on your Hosts hard drive. New documents and alterations to
current documents can be uploaded to the drive through an FTP (file
transfer protocol). Your FTP is protected with a user login name and
password for access.
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Who uses the internet?
You can deliver
your marketing message worldwide to millions. Everyone with access
to the Internet (the current estimate is over 55 million people) can
see your message at any time day or night. A potential customer can
view your promotional material from the comfort of their own home or
the convenience of their own office. The Internet can make vast
amounts of information accessible to anyone with a computer. With
personal computers currently outselling televisions -- and 70
percent of those PC's being purchased for home use -- you are
tapping into a medium that has endless possibilities.
You can communicate
directly with your clients. Through the use of e-mail, customers
can send requests or receive information quickly and inexpensively.
You can, for instance, provide information on special sales, last
minute promotions or upcoming events to millions of people all over
the world without print or postage costs. By the same token, your
customers can send you requests for promotional material or provide
you with valuable feedback.
Create a new
channel for sales. New and secure encryption software now allows
you to sell products and services directly over the Internet. This
new technology allows customers to place orders by credit card
without the fear of having their card numbers stolen.
Position yourself
for the future and stay ahead of competition. In the near future,
almost every airline will be online because this technology will
continue to improve and expand. You don't want to be left behind.
The key is to stay ahead of your competition by using this
technology to your advantage. As of September 1997, there were over
20,000,000 Web sites of which 18,000,000 were
commercial.
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What are the Advantages?
Cheap Advertising -
With no paper, ink, postage, packaging, etc... costs, the internet
is a very inexpensive way of conveying your ideas. Creates a
professional image - people visiting your webpage will know that you
are serious about your business. The fact that you have made your
information so readily available to them will let them know that you
are a company to be taken seriously. Easily updated - You can
update your web site easily. Now you can add new graphics, text,
functions whenever you like. No more waiting on production
schedules. Round the Clock Access - Your clients will have 24
hour 7 days a week access to your up to date services. Join the
competition - Your compeditors are probably already advertising on
the internet. Why should you let them take your business?
Continuation of other media - Your site can alert clients to other
brochures, pamphlets, etc... that you offer. Also, it can be used to
add extra information that is not covered in other forms of media.
How much does it cost?
Getting a worldwide
presence on the Internet doesn't have to break your budget. At
Dream Web Designs we have several inexpensive and cost effective
solutions to get your company on the web easily and at the same time
keeping your companies image as high as possible. See Pricing
Guide and Package
Guide
When can we get started?
Right
Away!!
Just follow these
easy steps:
Get some ideas
about what you want. Use Our Web
Tips to Help.
Fill out the Contact
Information Form
After we receive and review your form,
we will contact you to discuss your site ideas.
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